Welcome to Waterloo, The Birthplace of Memorial Day!

Geneva, Waterloo, and Seneca Falls NY are all towns revived in 1820 when the canal was built for transporting goods. The building of the canal commenced the revitalization of these areas.

Our goal is to create a Canal Water Taxi to give tourists the opportunity to discover the magic of our community, and bring them within walking distance of all of the exciting projects Waterloo has in the pipeline.

Keep scrolling through this website to view all of the proposed projects in our Village.

See the new Waterloo NY Downtown Revitalization Initiative Grant Video! Allow us to show you Waterloo, NY in the year 2025

Waterloo Water Taxi Stop

Lock #4 of the Seneca Cayuga Canal System will be the new home of the Waterloo Water Taxi Stop! There’s lots to do from Seneca Falls to Geneva, and Waterloo is right smack in the middle.

Concept Render shows bike and kayak rentals close to the Waterloo Water Taxi Stop. Visitors will be just a stone’s throw away from the many new and old destinations to explore in our Village.
Geneva’s famous Tiki Bar North at Stivers Seneca Marine is a legendary place to enjoy a summer sunset over Seneca Lake. Tiki Bar East will bring more of the same friendly and fun vibes, right by the Waterloo Water Taxi stop.

Waterloo Art Center

A 2 minute walk from the proposed Waterloo Canal Taxi Stop, the Art Center aims to cultivate an appreciation for art in the Finger Lakes region. With a goal to showcase work from local residents, we will give opportunities for all to actively participate in the arts.

The three-story building located at 38 Washington Street was constructed around 1897 by the Waterloo Organ Co. to house its organ and piano manufacturing operations.

The Center will include:

A large 2800 sq ft ground floor exhibition / event space
2 artist residencies
20+ artist studios

Schematic Designs with a focus on cultivating artistic expression in a collaborative mixed-use space.
The current interior 3rd floor represents a historic blank canvas; ready for it’s bright future of limitless artistic expression.

For more information please visit: waterlooartcenter.com

The Cornell University Design Connect Architectural Student Program chose the Waterloo Art Center for their 2020 project. Be sure to take a look at the great proposal the students put together!

In the Press:

Cornell Chronicle – Good bones: Students revive historic building in Waterloo, NY

Finger Lakes Times – Art center explored for iconic Waterloo furniture store

Spectrum Rochester Local News Village of Waterloo Believes Art Center Can Help Revitalize Downtown

Allow the below 3d tour to assist you in visualizing the possibilities.

The Grange

August 2019, The Grange building is in a state of disrepair, it’s a shame that this historically significant work of architecture has fallen on such dark times.

Concept Render of Finished Grange building features an old fashioned candy store and soda shop on the ground floor.
July 2020 look at the upstairs interior of The Grange.
Concept render shows upstairs performance theater. The plan is to accommodate 150-200 patrons and include projector screenings.
Concept render of BBQ outdoor restaurant located on the back side of the Grange building.

West Main Brewery

On the outside, a classic small town style. But enter 7 W Main Street to visit the newest premier Craft Brewing destination in the Finger Lakes!

Inside of 7 W Main St (The BEFORE Picture!)
Architectural Sketch of Proposed Brewery
December 2020, progress being made!
Concept Render of finished West Main Brewery

For more information please visit: https://www.westmainbrewery.com

Waterloo General Store

For the thousands of cars that drive through this intersection of routes 5&20 daily, and for all of us in the village, let’s make the first building seen when entering downtown something special.

Extending the glass signage on the first floor for better retail storefront visibility, the southernmost tip of the store will allocate 1,000 Sq Ft for traditional convenience – a place to pick up milk, eggs, and bread, for example, right on Main Street.

The remaining 1600 ft of retail will be allocated to our Shared Economy General Store, allowing local independent vendors to showcase and sell their craft.

In the 1920’s 1 W. Main Street was home to F. Lux & Son’s Market.
Concept Render of 1W Main Street finished project. The project was recently awarded a New York Main Street Grant to assist in the construction costs.

For More Information Please Visit: https://www.waterloogeneralstore.com

The Street of Shops / Sessler Mini Mall Urban Renewal

Historically, it’s the Hunt block… named after the legendary women’s rights activist Richard P. Hunt. Unofficially, it’s Sessler’s Mini Mall. It’s currently known as the Waterloo Shop Center. Whatever you call it, the Street of Shops is getting a makeover! With 20 new upscale apartments upstairs that will increase the critical mass for the population downtown. The ground floor will be home to new and exciting retail and restaurant opportunities.

Waterloo Eats

Embracing the shared economy, we aim to assemble a variety of vendors with focus on quality at a modest price point.  Barbecue to Dessert, Craft beer or local wine.  The Waterloo Eats food hall will allow those currently in catering, operating a food truck, or participating in seasonal outdoor markets to expand their brand, without the heavy cost of opening their own brick and mortar store.

Waterloo Eats has been very active on Social Media as we continue to plan the project. Our local followers love commenting and sharing!

For More Information Please Visit: Waterlooeats.com

Concept Render showing the beverage section of the Food Hall, where an independent winery, brewery, and cider producer all operate their own individual stalls.